MODERN LEARNING
Learn and grow wherever you are
The program is 100% digital, providing everything you need to develop the skills to build a sustainable business at your own pace from anywhere in the world and on any device.
Here’s a sneak peek at your jhb dashboard
WHAT YOU’LL LEARN
Explore the key modules
Over the program, you'll explore six core modules, complete with video lessons and workbooks, plus interactive assignments, challenges and live coaching calls.
Let’s get started!
Module One
THE BUSINESS of YOU
Yes, you. You are the visionary behind your business–your experience, your expertise, your story.
In this module, we build the foundation of your business and set the framework that will guide you as you move through the program.
We’ll also discuss the entrepreneurial mindset, how to validate your idea and how you can start crafting a cohesive brand that resonates with you and your audience.
AT THE END OF THIS MODULE, YOU WILL HAVE
Identified your “why”
Mapped out the foundation of your business model
A clear and concise vision of where you want to go
Taken the steps to create a brand that resonates with you and your audience
The confidence to start
Module Two
CULTIVATING COMMUNITY
Attract a captive audience that has a vested interest in your brand, cause, product or service.
Building relationships and cultivating a loyal and engaged community is one of the most important things you can do for your business and brand.
In this module, you’ll learn key steps to creating an engaged and loyal community (and no, you’re not paying for followers), including which social platforms to focus on to reach your ideal audience and how to leverage partnerships and collaborations to best serve and build your community.
AT THE END OF THIS MODULE, YOU’ll learn
Key steps to creating an engaged and loyal community
Which social media platforms to focus on for your ideal audience
“Best practices” for Instagram (and IG Stories), Facebook, Twitter, Pinterest, YouTube and more
The best community-building tools and time-saving tips
How to leverage partnerships and collaborations to best serve and build your community
Module Three
MAKING MONEY
It’s all about the Benjamins, baby! OK, it’s not ALL about the Benjamins, but if you’re not making money, you don’t have a business—you have a hobby.
Whether you’re building a global empire or simply working on your side hustle, you need to make money. As an entrepreneur, you have multiple opportunities to generate revenue if you know where to look and have strategies in place to make it happen.
In this module, you’ll learn how to monetize your passion, identify multiple revenue streams and delve into pricing strategies to help price your offerings competitively, without selling yourself short.
AT THE END OF THIS MODULE, YOU’ll learn
How to monetize your passion and identify different revenue streams
How to price your offerings competitively, without selling yourself short
Why creating engaging content is an essential part of the sales process
Feel-good sales strategies
All about the “sales funnel” and how to make it work for you
Module Four
BECOME a SMOOTH OPERATOR
Behind every good business is a smooth operator!
Efficiency. Procedures. Administrations. These aren’t the sexiest words in the entrepreneurial dictionary, but they play a vital role in maximizing profits and providing an incredible customer experience. Establishing these business practices early on will give you the power to run things like a pro and free up more time so you can do what you do best.
Learn how operations help to create a seamless customer experience and encourage repeat buyers and clients; and discover key automations to put your operations on autopilot.
AT THE END OF THIS MODULE, YOU’ll learn
How operations create a seamless customer experience
How to choose between a Corporation vs. Sole Proprietorship
Key accounting practices to manage your finances
Automation tips and tricks to put your operations on autopilot
Module Five
RITUALS of MASTERS
How do we measure success? Longevity. Impact. Happiness.
There are many ways to measure the success of a business. There are standard measures, like profit and influence (or amount of followers), and then there’s what really matters: Longevity. Impact. Happiness. In this module, industry leaders share how they built their businesses from scratch to get to where they are now. Understand the importance of leading with intention, how to inspire positive change and how your work influences and impacts others.
Establish personal habits to avoid burnout and come away with a game plan to ensure your entrepreneurial endeavour is a lasting one.
AT THE END OF THIS MODULE, YOU WILL
Gain a better understanding of how your business influences and impacts others
Establish personal habits to avoid entrepreneurial burnout
Come away with a game plan to make sure your entrepreneurial endeavour is a lasting one
Get the goods from industry leaders and experts as you learn how they built their businesses from day one
Module Six
GETTING STARTED
Vision? Check. Knowledge? Check. Ready for take-off?
It’s time! Leave your doubts at the door, you are more than ready.
With the tools and knowledge you’ve gained throughout the program, it’s time to propel your passion forward. In the wise words of Dr. Seuss, “Oh, the places you’ll go!”
In this module, you’ll learn how to set clear and actionable objectives to move your business forward, as well as the top tools for executing engaging content and marketing campaigns.
AT THE END OF THIS MODULE, You’ll learn
How to set clear and actionable objectives to get your business moving
How to choose the appropriate website for your business, plus best website practices
Tips and tricks for taking pro-level images on your phone
How to generate leads and grow your newsletter list
The best digital tools and platforms to help run your business
get started
Pave your way to SUCCESS!
A NOTE FROM
Joy McCarthy
Founder & Lead Instructor
MY PROMISE TO YOU!
With the strategies and lessons you’ll learn in this immersive online course, plus a dose of ambitions and plenty of hard work, you can take your passion and turn it into a thriving business.
When I graduated from nutrition school in 2009, I was thrown into an industry with no clear career path. While I loved what I learned, I had no clue what do with that knowledge. I knew I had a passion for health and helping people live healthier, happier lives—but I still needed to pay my bills.
Fast-forward to today—more than 10 years later—Joyous Health has become an internationally recognized brand that reaches more than four million people every month. I'm surrounded by an amazing team and am fortunate to do what I love and make a comfortable living doing it.
I’m not telling you this to brag—I want you to know that you can do it, too. With the strategies and lessons you’ll learn in this immersive online course, plus a dose of ambitions and plenty of hard work, you can take your passion and turn it into a thriving business.